"When the rate of change outside exceeds the rate of change inside, the end is in sight."

Jack Welch
Former CEO General Electric

 

 

 

 


"You can't simply maintain the status quo, because some body's always coming from another country with another product, or consumer tastes change, or the cost structure does or there's a technology breakthrough. If you are not fast and adaptable, you're vulnerable.  This is true for every segment of every business in every country in the world."

Stratford Sherman

 

 

 


 

"But no company can escape the fact that with each passing year, the present is becoming a less reliable guide to the future."

Gary Hammel
Business Author 

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What do you need
to do better and
more of?

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Our Service


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Competitive Advantage, first and foremost, helps management achieve the results and outcomes they want. We work with members of management at the senior, middle and supervisory levels  in small to mid-size companies.  We form a partnership with management and work to  understand what they want and what it takes to move beyond what they are currently  accomplishing.

Competitive Advantage is not a program, rather a process that is customized to the unique issues,  situations and needs you face. We are not consultants or trainers. We do not prescribe or tell  management what they must do nor do we do the work for you by creating documents. You know your business better than we do so we will not take over and attempt to be in charge by thinking we know more than you do.  We don't do what clients can do for themselves. We don't offer a quick fix. What we do offer is a faster, easier and more effective way of getting the results you want.

Competitive Advantage's approach reflects our strong value that strategy, plans and goals need  to be owned by the organization's leaders. We ask you to lead and we support. Our focus is to work collaboratively together so we create better outcomes than either one of us could have  produced alone. Competitive Advantage asks management to examine what it means to do the  important work of leadership.

Paying close attention to our clients by understanding their specific needs is paramount to our  success. We strive to be transparent by being open and candid in our conversations. We use  learning methods that challenge management's thinking in supportive ways and that add new knowledge, new skills and new insights during the process.

What challenges us and provides immense satisfaction is exceeding your expectations.

(See overview of process model)